Displaying patterns—rather than underlying data—allows us to protect consumer privacy

 
 

We know the importance of protecting PII and other sensitive information. When you use Unsupervised, consumer data stays anonymous through every step of the process.

Using our product doesn’t require direct data manipulation, so analysts using Unsupervised won’t see underlying individual data. They’ll only see patterns describing groups of customers. This keeps PII anonymous and protects your customer's privacy.